© 2013-2020 by Sew More Couture, LLC.  All rights reserved.

What do we do?

The Frock Shop rents designer dresses from coveted national and independent designers for black-tie events, prom, weddings and parties.  Our niche is statement evening gowns with a few unique party and cocktail dresses mixed in. 


From 3 dresses to 300 . . . 

The Frock Shop was founded in 2011 by Jennifer Burrell (pictured center above).  While cleaning out her closet, she noticed her prom, wedding and pageant dresses.  These dresses had only been worn once and were still in great condition.  She decided that if men could rent tuxedos, women could rent dresses.  So with the dresses from her closet and the support of amazing family and friends, The Frock Shop was born.


No knock offs here.

We carry authentic designer dresses.  No replicas.  No overseas knock-offs.  To keep our dresses in tip top shape, we use an environmentally friendly dry cleaner and a seamstress with over 20 years of experience.  Our quality motto is "If we would not wear it, we do not rent it".


What matters to us.

We treat every customer that walks into our Chicago store like a guest in our own house.  You are given lots of attention from our stylists, wine, and an endless supply of candy from our candy bowl.  If you can't find a dress with us (we hope you do! - but if you don't), we will direct you to places where you can.  At the end of the day, it's all about you looking fabulous.


But enough about us - let’s talk about you.

Whether you are renting your prom dress or going to a black tie event, you want to rent a dress from a company that has great designer dresses, at a great price that will arrive on time - so that you can focus on having fun at your event.  That's our #1 priority.